Justin and Hailey Bieber‘s son Jack Blues Bieber is getting some screen time in a new music video … and it’s the most we’ve seen yet of their little bundle of joy.

The Biebs just dropped the music vid for “Yukon” — the second single of his new album, “Swag” — and Justin and Hailey are playing with Jack Blues as the camera rolls.

Justin’s mostly dancing and singing on a yacht … and Hailey’s doing some swimming in a bikini … and then we’ve got shots of both parents playing with Jack on the boat and in the water.

The kid’s face is still mostly obscured by some well-placed water droplets on the screen … but we’re seeing much more of Jack Blues and his parents than normal.

Justin and Hailey often post snippets of Jack Blues on their social media … usually sneaking him in on some Instagram photo carousels … but he’s getting a lot more of the spotlight here.

Baby Bieber’s not even a year old yet — his first birthday is later this month — and he’s already a music video star!!!